Here are my ideas: (Feel free to add your own)
1. Revamp it. Yes, I catch the pun, but really... A layout makes all the difference in the world to most sites. Crappy layouts say Crappy, low quality game. High end layouts say, High end, well run and exciting game. Trust me, I spent a year learning every HTML trick in the book to get the best layout possible. And hell, I had 60 different, active members at one point. And the game sucked. Anyway... Not much you can do with an Invision layout board, but I could look into it. Brishen (Kira) is awesome with HTML too, so we could have her fiddle aswell.
2. Advertise it. Active, well run, well circulated advertising. I run an advertising site now, and we could assign people to the categories. Like, I'll take New Listings, and someone else could take Horses, another could take Wolves, someone to People... Yada yada. That way, it won't be so difficult for one person. Here is the site link, for anyone who wants to sneak a peak:
http://htmlxcoder.sphosting.com/Soar/Soar.htm3. Co-Admin it. Yes, find someone who could do that and has time and is active... That'll take work. But it'd be easiest for everyone in the end. It really would.
And now, everyone else needs to share opinions...